Between health apps and nursing robots

Press Release

Mar 02, 2017


Market for e-Health keeps growing

Berlin (GTAI, bvitg e.V., Messe Berlin) – Around the world the subject of e-Health is steadily gaining in importance, whether it involves electronic patient files, online video consultations or all the various services connected with the subject of the ‘paperless hospital’. This explains why delegations of trade visitors from all over the world have announced their intention to attend this year’s conhIT – Connecting Healthcare IT, which takes place in Berlin from 25 to 27 April. This combined event, which integrates a trade fair, congress, academy and networking events, is organised by the German Association of Healthcare IT Vendors – bvitg e.V. in collaboration with Messe Berlin.

“Digitalization is helping to drive economic growth. Experts report that the digital healthcare market around the world will double in volume to more than 200 billion dollars by 2020. However, every country is pursuing a different strategy in implementing innovative solutions from the Healthcare IT sector, usually as a result of different legal and economic background conditions. For example, in contrast to Germany, cloud solutions for medical facilities in other countries have been in the forefront for a long time“, according to Dr. Axel Wehmeier, Chief Executive of Telekom Healthcare Solutions, a Gold Partner at conhIT 2017, who is also a Member of the Board of the German Association of Healthcare IT Vendors – bvitg e.V. He went on to say: “With its international outlook conhIT is the perfect opportunity for everyone who wants to acquaint themselves with the health policy and economic conditions in other countries, and to develop a greater awareness of certain subjects by engaging in discussions.“

Workshops in English and excursions to hospitals

Germany Trade & Invest (GTAI), the German government’s economic promotion arm, is organising an International Networking Lounge with a session in English at the Congress, for the benefit of an international audience. It highlights the opportunities for e-Health providers on different markets. The programme also includes workshops as well as guided theme-based tours of the fair and daily excursions to hospitals and research facilities. These are organised by the economic promotion agency Berlin Partner für Wirtschaft und Technologie GmbH.

“This year it is estimated that the German e-Health market will generate sales of almost 400 million euros. This represents an enormous potential, from which foreign investors also want to profit“, says Julia Rühle, e-Health expert with Germany Trade & Invest in Berlin. “Using examples of best practice we want our papers at conhIT to also feature foreign companies, showing how they can effectively gain a foothold on the German market.“

GTAI webinar on the subject of Digital Healthcare on 9 March

In response to the regulatory and structural changes within the framework of the e-Health Law in Germany, in the run-up to conhIT the GTAI is collaborating with bvitg e.V. to stage a webinar on 9 March on the subject of ‘Digital Healthcare – Regulatory Outlook und Key Events in 2017’. This will examine current developments in the healthcare sector. It will review the latest regulatory changes, examine the effects on the German market for digital health, and present the main trade fairs in the EU and Germany. Participants will also be provided with more in-depth information about the programme for international trade visitors at conhIT, which is Europe’s most important event for the Healthcare IT sector. As in previous years, a chat facility will enable participants to present their questions and receive answers to them during the webinars.